Sunday 5 December 2010

Logo ideas

The band showed flexibility regarding their logo, so I began researching similar bands and their logo style. There is a recurring theme of black and white, suggesting a bold and dominant image. The Weezer logo is very similar to that of The Vees, therefore, I believe a more unique twist could be placed on The Vee's logo, making it stand out more, and creating it own, more confident, image.

Straight lines seem to be very popular within this genre, therefore, keeping the structure of the original logo is very important. The font may be the most obvious element to change, research has taught me that simply fonts can still be highly effective, but they must stand out, either by using capitals, italics, bold, or particular colours schemes. The logo must be representative of the band, appealing to their wide target audience, therefore, simplicity may be key in the case of The Vees. Although, I fully understand their desire to create a fun image and intend to experiment until we find that which will be most suited.

White font on black backing appears to be popular in band logo's, especially with those which have thinner fonts. I think the capitalised titles, such as Feeder,  are much more effective. They say a lot more about the band, and portray much more confidence, which would help The Vees a great deal.

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